Njie Plus

NJIE’s ProPud Plus+ Glow & Fiber are rich protein milkshakes with added extras such as gluten free oats and collagen respectively. Perfect before or after training or just as a light snack on the go. For the design, we departed from the given flavour-oriented colour coding to more clearly illustrate that this is something else. With a sportier look, we also marked a departure for the ProPud milkshake series’ packaging design, moving in a cooler direction to appeal to NJIE’s very cool consumers.

Client: Njie
3D Packshot: Robin Erneströn

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